Hook Rate and Hold Rate: a Sheets calculator for paid-social creative
A Google Sheets template that turns a Meta Ads Manager export into hook rate, hold rate and cost per ThruPlay, so creative decisions rest on retention, not gut feel.
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Meta Ads
Every Vault entry filed under Meta Ads, across every shelf.
Meta Ads MCP by Pipeboard: manage campaigns from an AI assistant
An MCP server that lets an AI assistant manage Meta campaigns end to end, launch, upload creatives, adjust budgets and pull performance, built by a badged Meta Business Partner.
Meta Business SDK for Python: the official way to pull your own ads data
Meta's official Python SDK for the Marketing, Conversions and Pages APIs, the first-party way to pull ads data for custom reporting without a third-party wrapper that breaks on API changes.
Meta signal health checklist: what to check before you blame the algorithm
A working checklist for Meta pixel and Conversions API signal quality, covering event match quality, deduplication, advanced matching and the consent-mode interaction that quietly zeroes your EU signal.
Meta Spend Anomaly to Slack: an n8n early-warning for the day the spend jumps
An importable n8n flow that reads Meta account insights daily, compares yesterday against the trailing week and posts to Slack when spend swings beyond your threshold.
Competitor Meta creatives to Telegram: an n8n ad-library watcher
A free n8n workflow that watches the Meta Ads Library for new creatives from named competitors, logs them to a Sheet and alerts on Telegram with just the new-ad count.
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