PLG Growth Marketing Manager

Branch is hiring a PLG Growth Marketing Manager to own its self-serve free to paid journey end to end, based at its New York office with hybrid or fully remote working available within the city.

The role covers running a high velocity testing programme across the signup and activation funnel, using AI to generate variants and personalise the experience, and owning demand generation through paid acquisition, organic search and newer unconventional channels.

Branch wants someone hands on and highly analytical who partners closely with product, engineering and revenue operations to turn self-serve signups into paying customers.