Paid Social Principal

PMG is hiring a Paid Social Principal to serve as its technical and strategic authority on paid social across enterprise client portfolios, based in Dallas.

The role covers building full-funnel paid social strategy across Meta, TikTok, Pinterest, LinkedIn, Snap and Reddit, designing testing roadmaps including incrementality and attribution work, shaping PMG's best-practice frameworks, and mentoring senior practitioners without direct people management.

PMG wants eight or more years of paid social or digital media experience, expert knowledge across major platforms, deep understanding of measurement, and strong executive communication skills.