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    <description>Search, media and performance marketing for online retailers, brands and marketplaces.</description>
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    <title>How switching off Target ROAS rescued an e-commerce Google Ads account</title>
    <link>https://semdispatch.com/paid-media/ppc/how-switching-off-target-roas-rescued-an-e-commerce-google-ads-account</link>
    <description>Learn how to spot when Target ROAS is quietly choking a budget-capped Google Ads account, and why removing the target restored ROAS from 7x to 22.5x on the same spend.</description>
    <pubDate>Wed, 07 Oct 2026 00:00:00 +0000</pubDate>
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    <author>Kyryl Terletskyi</author>
    <category>Ecommerce &amp; Retail</category>
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